Our story

UYM peeps

My best friend and I bought some screenprinting equipment because we wanted to print T‑shirts. Although I never got around to using it, I did keep coming up with cheeky slogans to put on the shirts.

After a few years, this same best friend nagged me into printing a few of our favourites. We were now doing this seriously (she informed me), and so I got our slogans printed on about a hundred fair trade organic cotton T‑shirts. I feel fashion has to be ethical today. There’s no other way I could do it with a clear conscience.

Touch to begin. organic cotton fitted T-shirt on mannequin

Since it took me ages to get around to it, I wanted to make T‑shirts that would last for ages too. The high quality organic cotton we chose has excellent longevity and I still wear the first shirt I made today. I decided to make slow fashion instead of fast fashion, and now I have ethical clothes I can wear without having to dress like a hippie (my best friend would never have this).

Up Your Mountain was founded in 2018 and is based in Point Chevalier, New Zealand.

All our shirts are made from 100% fair trade organic cotton, grown and sewn in India, and screenprinted in the USA.

Global Organic Textile Standard - GOTS - Organic - Certified by Onecert - ONE1853